Persuasion and Influence
info_mark_grey In-person
$2,390 + tax (5%)
Course Start Date
-
Mar 17 - 18, 2026
IZ825 W26 A -
Jun 9 - 10, 2026
IZ825 S26 A -
Nov 25 - 26, 2026
IZ825 F26 A -
Mar 30 - 31, 2027
IZ825 W27 A
2 days
2 days
2 days
2 days
Persuasion and Influence
Motivate others to achieve your goals
Leaders often think being smart, hardworking and creative is enough for success. But to accomplish their goals, even the brightest managers need to secure the cooperation of others.
This course provides strategies and skills that will enable you to get your ideas heard and supported by others. Identify the means of power and persuasion at your disposal. Apply a constructive win-win mindset to influence people’s attitudes and actions. Build rapport and credibility with your audience. Deal effectively with objections and resistance, and deliver convincing appeals to win people over. Exercise the positive power needed to be a true change-maker in your organization.
The tools and techniques you’ll learn here are applicable no matter where you live or work. Register today to start building momentum for career success!
Amplify your voice
- Communicate with greater clarity and confidence
- Improve your ability to resonate in professional conversations
Master motivation
- Empower critical leadership qualities to garner uptake and support
- Help others in ways that also help you
Cultivate team unity
- Bring peoples’ lines of thinking closer together
- Guide teams on a focused trajectory
Navigate challenges with confidence
- Steer difficult conversations and behaviours to satisfactory outcomes
- Forge acceptable compromises between competing interests and ideas
Turbocharge your capacity to effect positive change
- Exert influence upwards, downwards and laterally
- Win cooperation both within your organization and with external entities
Impact to your organization, team or business:
- Develop leaders with enhanced message persuasiveness
- Increase leadership's ability to motivate projects, teams and initiatives
- Improve in-house deal-closing for organizational benefit
- Gain better cooperation from external partners and stakeholders
- Facilitate organizational change with more support and less resistance
- The brain science of influence
- What is trust, what creates it and how do we influence it?
- Motivation and its application to influence
- Increasing understanding while building rapport
- Mastering the art of the win-win
- Creating persuasive messages: tailoring your message to your audience, choosing the right balance of detail, logic and emotion
- Subtle but effective online techniques to improve persuasion and influence over video conferencing
- The nine techniques and insights on how to influence behaviours in formal negotiations
- Keeping your influence skills from de-railing: communicating positions while avoiding emotional responses
- Finding the drivers that move people in the right direction
- The use or misuse of authority and status
- Active listening skills development: discovering opportunities to persuade or influence
- “Building blocks technique” to promote trust and persuasion
- Persuasion and influence question skillset: using the right question types to get to the right answers
Profile
Trevor Sones
Contact us
Evan Lloyd
Client Development Specialist, Professional GrowthWhat other professionals think
Trevor was one of the most enjoyable facilitators I have ever come across. His content was rooted in fact, yet he delivered the information in an engaging and relevant way that made the course highly effective. The material is relatable to the work world as well as to my personal life, which provides immense value.
The highly engaging instructor offered a lot of content and practicable knowledge in two days. I'm recommending the program to everyone in my professional circle.
The instructor and the content are gamechangers. Incredibly relevant information, from high-level to detailed info, without being overwhelming. The superb delivery makes the program engaging and lands the message better – it shows he's a master influencer!